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NEW SOFTLETTER RESEARCH

The Softletter SaaS 2014 Report is Under Development!

 Over 580 pages of vital metrics, benchmarks and best practices. Receive the 2014 for free if you order the 2013 version New information on discounting, conversion to for trial and freemium programs and more.

PUBLICATIONS

SaaS Entrepreneur: The Definitive Guide to Succeeding in Your Cloud Application Business


In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters, 2nd Edition

EVENTS

Webinar/Videocasts Line-up

Watch Webinar - Architecting SaaS Growth for Software Companies with Oracle. Presented on December 20th, 2012.

Watch Webinar - The Power of Communities in SaaS.  Presented on Sept. 15th, 2012.

Click Here for Details and other Events

LATEST SOFTLETTER

CLICK HERE to see Softletter newsletter issues.

New Content Coming Soon!

SURVEYS

Click on title below to take survey and receive a free copy of the complete summary results:

The Softletter 2014 SaaS Survey - Take the Survey Now
 
The Softletter 2014 Sales Compensation Survey - Take the Survey Now 

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  The Softletter Lead Generation, Management and
Conversion to Sales Report is NOW AVAILABLE
 
 NEW VIDEO - WATCH IT NOW
Keynote Address at SaaS University in Washington, DC
By Rick Chapman, Publisher of Softletter