skip to main content

Softletter Research

The Softletter Financial Handbook

The financial data you need to succeed, $399.

The Sofletter Saas (Software as a Service) Report

The best source of SaaS inforamtion and statistics for technology providers, $449.

 The Softletter Software Industry Sales and Marketing Superbook

Hundreds of tips, case studies, and statistics on the software sales and marketing process, $299.

The Softletter SaaS Marketing Report

The most comprehensive study of SaaS marketing programs in the industry, a must have for every SaaS company, $499.

Randy's Blog on the Business Metrics of Software

Mobile Applications, the next major software growth area?

Posted By: Randy Hujar on 10/23/2009

So the question is: Are Mobile Applications the next major growth segment of the software industry?

Apple and ATT are leading this charge with the iPhone and are spending millions positioning the phone as THE platform for personal applications, and oh you can call people too.  Based on recent statistics the iphone has over 85,000 applications and the AppStore claims they have downloaded over 2 Billion applications.  In September they were averaging 10 Million downloads each day!  All I can say is WOW!

Per the Yankee group 70% of these downloaded applications are games and about 40% are actually being paid for.   At this rate they expect this to be a $4.2 Billion Dollar industry by 2013.

A Microsoft spokesman recently projected that there will be 10 million mobile applications by the year 2020 and the that the market for mobile applications will be "as big as the internet".

We would love to hear from our readers about your opinion of this market.  I know it has grabbed our attention and is showing all the signs of being a huge growth opportunity for Software developers. Let us know what you think.

0 Comments

Leave A Comment



Enter the code shown above in the box below



  

Comments on Randy's Blog

No Recent Comments Were Found
  

Add this blog to your RSS feed

Upcoming Events

Click Here to find out more about Softletter's Software as a Service 2010 Conferences.

The Premier Event for those who need to succeed in SaaS.
 

2010 U.S. Sessions:

Dallas/Ft.Worth, TX Jan. 26-28
Denver, CO Oct. 26-28
New York, NY Dec. 15-17

 

2010 Internation Sessions:

Amsterdam, HO Jul. 2-3